Working on your business is just as important as working in your business from "summary" of The E-myth Revisited by Michael E. Gerber
In the midst of running a business, it's easy to get caught up in the day-to-day operations. There's always something demanding your attention – a customer concern, an employee issue, a financial problem. It can feel like you're constantly putting out fires, trying to keep things running smoothly. But if you're always buried in the details of your business, you'll never have the time or energy to step back and look at the bigger picture. Working on your business is about taking a step back from the day-to-day tasks and focusing on the long-term vision. It's about setting goals, creating systems, and developing strategies that will help your business grow and thrive. When you work on your business, you're not just reacting to problems as they arise – you're proactively planning for the future. Think of it this way: if you're always working in your business, you're like a hamster on a wheel, running in place but never making any real progress. But when you take the time to work on your business, you're like a captain steering a ship. You're charting a course, navigating through rough waters, and ultimately leading your business to success. Working on your business is an essential part of being a successful entrepreneur. It's what sets apart the businesses that stagnate from the ones that thrive. By dedicating time to work on your business, you're investing in its future – and in your own success as a business owner. It may seem counterintuitive to step away from the daily grind, but in the long run, it's what will make the biggest difference. So next time you find yourself bogged down in the details, take a step back and remember: working on your business is just as important as working in your business.
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