Monitor key performance indicators to track progress from "summary" of The E-Myth Enterprise by Michael E. Gerber
To run a successful enterprise, you must constantly monitor key performance indicators to track progress. These indicators are like signposts along the road, showing you where you are and where you need to go. Without them, you would be driving blind, with no idea if you are headed in the right direction. Monitoring key performance indicators is not just about looking at numbers on a page. It is about understanding what those numbers mean, and how they relate to the overall health of your business. For example, if your sales are down, it may be a sign that your marketing efforts are not effective, or that there is a problem with your product or service. By tracking this indicator, you can identify the problem and take...
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