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Monitor your competitors' social media strategies from "summary" of The Art of Social Media by Guy Kawasaki,Peg Fitzpatrick
To succeed in the world of social media, you must keep a watchful eye on what your competitors are doing. This means monitoring their social media strategies closely to identify what is working for them and what is not. By staying informed about their activities, you can gain valuable insights that can help you improve your own social media efforts. One way to monitor your competitors' social media strategies is by following them on various social media platforms. Pay attention to the type of content they are posting, how often they are posting, and how their audience is engaging with their posts. This information can give you a better understanding of what resonates with their audience and help you tailor your own content to be more effective. In additio...
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