The affluent society was marked by consumerism and material wealth from "summary" of The affluent society by J.K. Galbraith
The prevailing feature of society in this era is an intense preoccupation with material wealth and consumerism. The insatiable desire for goods and services has become the defining characteristic of the affluent society. Individuals are driven by a constant need to acquire material possessions, regardless of their actual necessity or utility. This obsessive focus on consumption has led to a culture where status and social standing are determined by one's ability to accumulate wealth and possessions. The pursuit of material goods has become the primary goal for many people, overshadowing other aspects of life such as relationships, personal growth, and community engagement. Consumerism has penetrated all aspects of society, influencing not only individuals but also institutions and governments. The economy is built on the premise of continuous growth and expansion, fueled by the constant demand for consumer goods. Companies invest heavily in advertising and marketing to create a culture of consumption, where individuals are bombarded with...
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