Be consistent with your messaging from "summary" of The 1-Page Marketing Plan by Allan Dib
Consistency is key when it comes to your marketing messaging. You want to make sure that your message is clear and coherent across all of your marketing efforts. This means that whether you are sending out an email, posting on social media, or creating an advertisement, your message should be consistent. When your message is consistent, it helps to build trust with your audience. If your message is all over the place, it can be confusing for your audience and they may not know what to expect from you. By being consistent with your messaging, you are showing your audience that you are reliable and trustworthy. Consistency also helps to reinforce your brand iden...
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