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Your why should be the driving force behind your business decisions from "summary" of Start With Why by Readtrepreneur Publishing
The driving force behind your business decisions should always be your why. Your why is the purpose, cause or belief that inspires you to do what you do. It is the reason you get out of bed in the morning and the reason your business exists in the first place. When your why is clear and strong, it will guide you in making the right decisions for your business. Your why will help you stay focused on what truly matters and avoid getting sidetracked by distractions or short-term gains. By keeping your why at the forefront of your mind, you will be able to make decisions that are in alignment with your values and goals. You will be able to filter out opportunities that do not serve your greater purpose and say no to things that do not contribute to your long-term success. Your why will act as a compass, guiding you towards the path that is right for you and your business. When your why is the driving force behind your decisions, you will be able to communicate your vision and mission clearly to others. Your passion and conviction will shine through, inspiring others to join you on your journey. People are drawn to those who know why they do what they do and are willing to follow them because they believe in the same things.- Your why is what will set you apart from your competitors and make your business stand out in a crowded marketplace. It is what will give you the strength and resilience to weather any storm and overcome any obstacle that comes your way. When your why is strong and unwavering, you will be able to achieve success beyond your wildest dreams.
