Be proactive in seeking feedback and making improvements from "summary" of Selling the Invisible by Harry Beckwith
To succeed in service businesses, you need to constantly strive for improvement. One key way to achieve this is by actively seeking feedback from your clients. By asking for their thoughts and opinions, you can gain valuable insights into what you are doing well and where you can make adjustments. Remember, feedback is a gift that can help you uncover blind spots and identify areas for growth. It is not enough to simply wait for feedback to come to you. Instead, take the initiative to seek it out. Reach out to your clients and ask for their honest feedback on your services. Create a culture of open communication where clients feel comfortable sharing their thoughts with you. By being proactive in seeking feedback, you demonstrate a commitment to excellence and a willingness to...
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