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Scale once you have validated your business model from "summary" of Running Lean by Ash Maurya

Scaling a business before validating the business model can lead to wasted resources and effort. The primary goal is to ensure that there is a clear and sustainable market need for the product or service. The validation process involves engaging with potential customers, understanding their needs, and refining the offering based on feedback. This iterative process allows entrepreneurs to adapt and pivot as necessary, decreasing the risk of building something that no one wants. Once the product-market fit is established, the focus shifts to scaling. This means increasing the capacity to deliver the validated solution to a larger audience. Scaling requires a different mindset and skill set compared to the initial stages...
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    Running Lean

    Ash Maurya

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