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Don't be afraid to charge what you're worth from "summary" of ReWork by David Heinemeier Hansson,Jason Fried
When it comes to pricing your products or services, many people tend to undervalue themselves. They worry that if they charge what they believe they are worth, they will scare off potential customers. But this fear is unfounded. People are willing to pay for quality, and if you provide value, they will pay what you ask. By undercharging, you not only shortchange yourself, but you also send the message that your offering is not worth much. This can lead to a vicious cycle of attracting price-sensitive customers who are more focused on getting a deal than on the quality of your work. In the end, you end up working harder for less money, which is not sustainable in the long run...Similar Posts
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