Avoid being boring or ordinary from "summary" of Purple Cow by Seth Godin
Being boring or ordinary is a cardinal sin in today's fast-paced world. With so much noise and competition out there, you simply can't afford to blend in. You need to stand out, to be remarkable, to be a Purple Cow in a field of monochrome Holsteins. The key is to be different, to be unique, to be something that people will not only notice but also remember. So, how do you avoid being boring or ordinary? It all starts with understanding your audience. You need to know who they are, what they like, what they don't like, and what will grab their attention. Once you have a clear understanding of your audience, you can tailor your message to resonate with them on a deeper level. Another important aspect of avoiding being boring or ordinary is to focus on quality over quantity. It's better to have a few loyal fans who truly love what you do than to have a large following of indifferent followers. By creating something remarkable, something that...
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