The power of network executives from "summary" of Primetime 1966-1967 by Thom “Beefstew” Shubilla
The power of network executives cannot be underestimated in the world of television. These individuals hold the keys to what millions of viewers will ultimately see on their screens. Their decisions can make or break a show, determining its success or failure in the competitive landscape of primetime television. Network executives have the ability to greenlight a show, giving it the opportunity to reach a wide audience and potentially become a hit. They can also choose to cancel a show, pulling the plug on a project that may have taken years to develop. This power allows them to shape the programming choices available to viewers, influencing the cultural conversation in the process. The influence of network executives extends beyond just choosing which shows make it to air. They also have a say in casting decisions, script changes, and overall creative direction. Their input can impact every aspect of a show, from its tone and style to its messaging and themes. In s...
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