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We make choices that often defy rational reasoning from "summary" of Predictably Rational? by Richard B. McKenzie

Human beings have a remarkable ability to make choices that are often puzzling to outsiders, and sometimes even to themselves. We may choose to spend money on seemingly frivolous items, or engage in behaviors that seem to go against our best interests. These decisions may appear irrational or illogical to an observer, but they are driven by a complex interplay of emotions, biases, and cognitive shortcuts that we are not always aware of. In the book 'Predictably Rational?', Richard B. McKenzie explores the ways in which our decision-making processes are influenced by factors that may not always align with traditional notions of rationality. He argues that our choices are often guided by a combination of cognitive biases, social influences, and emotional...
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    Predictably Rational?

    Richard B. McKenzie

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