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Predictably irrational behavior is a common human trait from "summary" of Predictably Rational? by Richard B. McKenzie

Human behavior is often seen as rational and logical. However, the reality is quite the contrary. We, as humans, are predictably irrational in our decision-making processes. We tend to make choices that go against traditional economic theories, showing that our behavior is not always driven by logic. This irrationality is a common trait that is shared by most individuals, regardless of their background or circumstances. One of the key reasons behind this predictably irrational behavior is our reliance on heuristics and biases. These mental shortcuts and cognitive biases lead us to make decisions that may not always be in our best interest. We tend to rely on these shortcuts when faced with complex situations or when we have limited information. As a result, we often make choices that are influenced by factors such as emotions, social pressures, or past experiences, rather than pure rationality. Furthermore, our susceptibility to external influences also plays a significant role in our irrational behavior. We are easily swayed by factors such as social norms, peer pressure, and marketing tactics. These external influences can cloud our judgment and lead us to make decisions that we may not have otherwise made. Our tendency to conform to societal norms and expectations can override our rational thinking, pushing us towards irrational choices. Moreover, our emotions play a crucial role in shaping our decisions. We are often guided by our feelings and emotions, rather than cold, hard logic. Our emotional responses can lead us to make impulsive decisions or act irrationally, especially when we are under stress or facing uncertainty. This emotional bias can cloud our judgment and lead us to make choices that may not align with our long-term goals or best interests.
  1. The concept of predictably irrational behavior being a common human trait is rooted in our reliance on heuristics and biases, susceptibility to external influences, and the role of emotions in decision-making. These factors combine to create a pattern of irrational behavior that is prevalent among individuals from all walks of life. By recognizing and understanding these tendencies, we can become more aware of our own irrational behavior and strive to make more informed and rational choices in the future.
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Predictably Rational?

Richard B. McKenzie

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