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Tailoring your message to your audience's needs and interests is important from "summary" of Oratória by Paulo Mori
When delivering a message to an audience, it is essential to consider their specific needs and interests. This means taking the time to understand who they are, what they care about, and what motivates them. By tailoring your message to align with these factors, you can increase the likelihood that your audience will engage with and respond positively to what you have to say. To effectively tailor your message, you must first gather information about your audience. This could involve conducting research, asking questions, or simply observing their behavior. By doing so, you can gain valuable insights into what matters most to them and how best to communicate your message in a way that resonates with their needs and interests. Once you have a clear understanding of your audience, you can start to craft your message in a way that speaks directly to them. This might involve using language that they can relate to, incorporating examples or anecdotes that are relevant to their experiences, or highlighting the benefits of your message in a way that is meaningful to them. By taking the time to tailor your message in this way, you demonstrate to your audience that you value their perspective and are invested in addressing their specific concerns. This can help to build trust and credibility with your audience, making it more likely that they will be receptive to what you have to say.- Tailoring your message to your audience's needs and interests is a crucial aspect of effective communication. By doing so, you can create a connection with your audience, increase engagement, and ultimately achieve your communication goals more successfully.
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