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Stakeholder mapping identifies key players in the process from "summary" of Mapping Experiences by James Kalbach

Stakeholder mapping is a process that helps you understand who has a vested interest in a particular experience. By identifying key players in the process, you can gain valuable insights into their needs, motivations, and expectations. This information is crucial for designing experiences that meet the needs of all stakeholders involved. To create a stakeholder map, start by listing all the individuals or groups who are directly or indirectly affected by the experience you are designing. This can include customers, employees, partners, regulators, a...
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    Mapping Experiences

    James Kalbach

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