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Persuasion techniques are pervasive from "summary" of Influence, New and Expanded by Robert B Cialdini

The power of persuasion is not confined to specific situations or contexts; rather, it permeates all aspects of our daily lives. Whether we realize it or not, we are constantly being influenced by various persuasion techniques that are designed to sway our thoughts, beliefs, and behaviors. From advertising and marketing campaigns to social interactions and personal relationships, the art of persuasion is ever-present and pervasive. One of the key insights into the pervasive nature of persuasion is the idea that we are often influenced by subtle cues and triggers that operate below our conscious awareness. These subtle persuasion techniques can be found in everything from the colors and fonts used in a...
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    Influence, New and Expanded

    Robert B Cialdini

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