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Set ambitious goals from "summary" of How to Sell Anything to Anybody by Joe Girard
Setting ambitious goals is crucial to achieving success in sales. Without clear and ambitious goals, you are simply drifting aimlessly without a destination in mind. Ambitious goals push you to reach higher, work harder, and strive for greatness. They give you something to strive for and keep you motivated even in the face of challenges. When setting ambitious goals, it is important to aim high. Don't settle for mediocrity or easily achievable targets. Instead, challenge yourself to reach for the stars. Ambitious goals should be just out of reach, requiring you to stretch and grow in order to achieve them. This constant striving for more is what drives success in sales. Ambitious goals also help you to push past your comfort zone. When you set goals that are beyond what you think you are capable of, you are forced to confront your fears and limitations. This can be uncomfortable, but it is in this discomfort that real growth happens. By setting ambitious goals, you are constantly pushing yourself to become better and achieve more. In addition, ambitious goals help you to stand out from the competition. When you set your sights on achieving something truly remarkable, you differentiate yourself from others who are content with average achievements. This can give you a competitive edge in the sales world and help you to truly excel in your career.- Setting ambitious goals is about believing in yourself and your potential. It is about daring to dream big and refusing to settle for anything less than extraordinary. By setting ambitious goals, you are setting yourself up for success and ensuring that you are always striving for greatness in your sales career.
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