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Follow up with customers after the sale from "summary" of How to Sell Anything to Anybody by Joe Girard
After you've made the sale, your job is far from over. In fact, that's just the beginning. Following up with your customers is crucial to maintaining a positive relationship and ensuring repeat business. It shows that you care about their satisfaction and value their continued patronage. A simple thank you note or phone call can go a long way in making your customers feel appreciated. It shows that you're not just interested in their money, but in their overall experience with your product or service. This personal touch sets you apart from your competitors and helps to build trust and loyalty with your customers. In addition to expressing gratitude, following up also gives you the opportunity to gather feedback. This feedback is invaluable in understanding your customers' needs and preferences, allowing you to tailor your offerings to better suit them. By actively seeking out this information, you show that you are committed to providing the best possible service and are willing to make adjustments as needed. Furthermore, following up with customers after the sale allows you to address any issues or concerns they may have. By being proactive in resolving problems, you demonstrate your dedication to customer satisfaction and your willingness to go above and beyond to ensure a positive experience. This level of attentiveness can turn a dissatisfied customer into a loyal one and even generate positive word-of-mouth referrals.- Following up with customers after the sale is a simple yet powerful way to solidify your relationship with them. It shows that you value their business and are committed to providing excellent service. By expressing gratitude, gathering feedback, and addressing any issues, you can ensure that your customers remain satisfied and loyal for years to come.
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