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Use transitions to guide your audience through your ideas from "summary" of How to Say It, Third Edition by Rosalie Maggio

Transitions are like signposts that help your audience navigate through your ideas smoothly. They act as connections between your thoughts, guiding your readers from one point to the next. Without transitions, your writing may seem disjointed or confusing, leaving your audience lost in a sea of information. By using transition words and phrases, you can create a clear and logical sequence of ideas that flow seamlessly from one to the next. Transition words such as "however," "in addition," "on the other hand," and "therefore" signal shifts in thought or direction, preparing your readers for what comes next. These words serve as cues, letting your audience know how each idea relates to the one before it. Consistency in tone and style is key when using transitions. Make sure that your transitions match the overall voice of your writing, maintaining a natural flo...
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    How to Say It, Third Edition

    Rosalie Maggio

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