Be genuine in your approach from "summary" of Every Job is a Sales Job: How to Use the Art of Selling to Win at Work by Cindy McGovern
Being genuine in your approach is crucial in building trust and creating strong relationships with others. When you are authentic and sincere in your interactions, people are more likely to believe in you and your message. This authenticity shines through in your body language, tone of voice, and overall demeanor, making you more approachable and relatable.
In sales, being genuine means truly caring about the needs and concerns of your customers. It involves listening actively to their feedback, addressing their questions honestly, and providing solutions that are in their best interest. By putting the customer first and showing empathy, you demonstrate that you are not just in it for the sa...
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