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Building rapport is important from "summary" of Effective Communication by Keith Coleman

Building rapport is a crucial aspect of effective communication. When we establish a connection with others, it creates a foundation of trust and understanding that is essential for meaningful interactions. Rapport is not something that can be forced or rushed; it takes time and effort to cultivate. One way to build rapport is through active listening. By truly listening to what the other person is saying, we show them that we value their thoughts and feelings. This can help to create a sense of mutual respect and appreciation, which is key to building a strong relationship. Another important aspect of building rapport is ...
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    Effective Communication

    Keith Coleman

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