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Design thinking is a humancentered approach to problem-solving from "summary" of Design Thinking by Nigel Cross

At its core, design thinking emphasizes empathy, aiming to deeply understand the needs, experiences, and challenges faced by users. This approach prioritizes human insight as the primary driver in developing solutions. By observing and engaging with users in their environments, practitioners gather valuable information about their behaviors and preferences, fostering a genuine connection that informs decision-making. The process is inherently iterative, encouraging the exploration of multiple ideas and solutions. Prototyping is a key aspect, allowing concepts to be tested and refined through real-world feedback. This hands-on experimentation helps to identify unforeseen issues and opportunities, guiding teams toward more effective outcomes. Each cycle of prototyping and testing not only enh...
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    Design Thinking

    Nigel Cross

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