Purpose creates a lasting impact from "summary" of Deep Purpose by Ranjay Gulati
In organizations, the concept of purpose is often overlooked or not given the attention it deserves. However, purpose is a powerful force that can drive a company's success and create a lasting impact. When organizations have a clear purpose that goes beyond just making money, it can inspire employees to work towards a common goal and motivate them to go above and beyond in their efforts. A strong sense of purpose can also attract top talent to the organization, as people are naturally drawn to companies that have a higher mission or cause. This can help the organization to build a strong team of pass...
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