It motivates employees and drives innovation from "summary" of Deep Purpose by Ranjay Gulati
The notion that a deep sense of purpose motivates employees and drives innovation lies at the heart of successful organizations. When employees feel connected to a larger mission or cause, they are more likely to be engaged, committed, and productive. This sense of purpose serves as a guiding force, aligning individual goals with the overarching objectives of the organization. As a result, employees are inspired to go above and beyond their basic job responsibilities, seeking out new ways to contribute and make a difference. Moreover, a strong sense of purpose fosters a culture of innovation within an organization. When employees are driven by a common goal or mission, they are more willing to take risks, challenge the status quo, and think creatively. This mindset of innovation can lead to the development of new products, services, and proc...
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