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Find your niche and dominate it from "summary" of Crush It! by Gary Vaynerchuk
It's all about finding that sweet spot where your passions and expertise intersect. That's your niche. Once you've identified it, you need to go all in. Pour your heart and soul into dominating that niche. Be the go-to person, the expert, the authority. Own it. Don't be afraid to narrow your focus. It's better to be a big fish in a small pond than a small fish in a big pond. By specializing in a specific niche, you can stand out from the crowd and build a loyal following. People are drawn to authenticity and expertise. But finding your niche is just the first step. You also need to put in the work. Consistency is key....
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