oter

Practical value is an important factor in contagiousness from "summary" of Contagious: by Jonah Berger | Summary & Analysis by Elite Summaries

Practical value plays a crucial role in determining whether an idea or product will spread like wildfire. When something offers practical value, people are more likely to talk about it and share it with others. This is because practical value enhances the lives of individuals in a tangible way, making it more likely that they will want to pass on the benefits to those around them. Practical value can come in many forms, such as saving time, saving money, or improving overall well-being. When something is practical, it solves a problem or fulfills a need that people have in their daily lives. For example, a life hack that helps people save time in their morning routine or a money-saving tip that allows individuals to stretch their budget further can be highly contagious because they offer immediate benefits that others can easily adopt. In ...
    Read More
    Continue reading the Microbook on the Oter App. You can also listen to the highlights by choosing micro or macro audio option on the app. Download now to keep learning!
    Similar Posts
    Consumers want control over messages
    Consumers want control over messages
    Consumers today are bombarded with an overwhelming amount of messages from various brands and businesses. These messages come i...
    Continuously refine your persuasive skills through practice and feedback
    Continuously refine your persuasive skills through practice and feedback
    To become more persuasive, it is essential to continually work on honing your skills through practice and seeking feedback from...
    Personalization enhances the impact of communication
    Personalization enhances the impact of communication
    Personalization is a powerful tool in communication. It allows us to connect with our audience in a more meaningful way, making...
    Make choices that enhance your company's competitive advantage
    Make choices that enhance your company's competitive advantage
    To win in the marketplace, a company must make deliberate choices that set it apart from competitors. These choices should be a...
    Reciprocity is a powerful tool in building relationships in both personal and professional settings
    Reciprocity is a powerful tool in building relationships in both personal and professional settings
    Reciprocity plays a fundamental role in establishing and nurturing relationships, whether in personal or professional environme...
    Leverage technology to enhance relationships
    Leverage technology to enhance relationships
    In today's digital age, it is crucial for businesses to utilize technology in order to strengthen and deepen their relationship...
    Challenge the status quo to spark breakthroughs
    Challenge the status quo to spark breakthroughs
    To truly drive innovation, you must be willing to shake things up. By challenging the status quo, you can break free from the c...
    Avoid wasting time on unproductive activities
    Avoid wasting time on unproductive activities
    One of the key principles to getting rich is to be mindful of how you spend your time. It is easy to get caught up in activitie...
    Distribution channels determine how products reach consumers
    Distribution channels determine how products reach consumers
    Distribution channels play a crucial role in getting products into the hands of consumers. These channels are the paths that pr...
    Emphasize the importance of being remarkable
    Emphasize the importance of being remarkable
    In a crowded marketplace where consumers are bombarded with countless options, it is crucial for a product or service to stand ...
    oter

    Contagious: by Jonah Berger | Summary & Analysis

    Elite Summaries

    Open in app
    Now you can listen to your microbooks on-the-go. Download the Oter App on your mobile device and continue making progress towards your goals, no matter where you are.