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Implementing a game element can increase engagement and sharing from "summary" of Contagious: by Jonah Berger | Summary & Analysis by Elite Summaries

A great way to get people engaged with your content and sharing it with others is to implement a game element. This can be anything that makes the experience more interactive and fun for your audience. People love to play games, whether it's something as simple as a quiz or a more complex challenge. By adding a game element to your content, you are tapping into people's natural desire to compete and win. When people are engaged in a game, they are more likely to pay attention to the content and spend more time interacting with it. This increased engagement can lead to higher levels of sharing, ...
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    Contagious: by Jonah Berger | Summary & Analysis

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