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Authenticity builds credibility in communication from "summary" of Comunicação cinco estrelas - 1ª edição 2022 by Carmine Gallo
The concept of authenticity in communication is a powerful tool that can significantly impact your credibility with your audience. When you are authentic, you are genuine and true to yourself, which allows your audience to connect with you on a deeper level. People are drawn to authenticity because it shows that you are honest and trustworthy, which are essential qualities in effective communication. By being authentic in your communication, you are able to build trust with your audience, which is crucial for establishing credibility. When people trust you, they are more likely to believ...
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