Iteration is key to refining designs from "summary" of Change by Design by Tim Brown
The process of design is not a linear path from problem to solution, but rather a series of loops and iterations that allow for exploration and refinement. Iteration is at the heart of this process, enabling designers to test ideas, gather feedback, and make improvements with each cycle. By embracing iteration, designers can uncover insights and opportunities that may not have been apparent at the outset. Each iteration offers the chance to learn and adapt, moving closer to a final solution that truly meets the needs of users. This iterative approach allows for flexibility and agility, as designers can pivot and adjust their course based on new information and feedback. Through each iteration, designers gain a deeper understanding of the problem at hand and the potential solutions available. This ongoing exploration leads to more innovative and effective designs, as designers are able to push boundaries and challenge assumptions with each cycle. Iteration also helps to build momentum and maintain forward progress, as each cycle brings designers closer to a refined and polished solution. This constant push towards improvement keeps the design process dynamic and engaging, fostering creativity and collaboration among team members.- Iteration is not just a step in the design process – it is a mindset that shapes the way designers approach their work. By embracing iteration as a key principle, designers can unlock new possibilities, refine their ideas, and create solutions that truly make a difference.
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