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The power of deception in business from "summary" of Bad Blood by JOHN. CARREYROU

The concept of deception in business is a powerful tool that can be used to manipulate investors, employees, and the public. In "Bad Blood," the author demonstrates how Elizabeth Holmes, the founder of Theranos, utilized deception to build a facade of success around her company. By creating a narrative of innovation and revolutionary technology, Holmes was able to attract high-profile investors and partners who were drawn in by the promise of groundbreaking advancements in healthcare. Holmes employed a carefully crafted image of herself as a visionary leader who was dedicated to improving the lives of others through her technology. She surrounded herself with a team of loyal employees who believed...
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    Bad Blood

    JOHN. CARREYROU

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