Competition intensified in the market from "summary" of A Business History of India by Tirthankar Roy
The intensification of competition in the market was a significant development that shaped the business landscape in India. This phenomenon was driven by various factors, including economic liberalization, technological advancements, and changing consumer preferences. As a result, businesses were compelled to innovate and adapt in order to stay relevant and competitive. One of the key drivers of intensified competition was economic liberalization, which opened up the Indian market to foreign players and increased competition among domestic firms. This led to greater choice for consumers and forced businesses to improve their produc...
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