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Be genuine in your approach to persuasion from "summary" of A ARTE DA PERSUASÃO by JAMES BORG

When it comes to persuasion, authenticity is key. People can easily detect insincerity, so it is crucial to be genuine in your approach. Authenticity builds trust and credibility, making your message more persuasive. When you are genuine, your audience is more likely to listen to what you have to say and be open to your ideas. Being genuine in your approach means being true to yourself and your values. It means speaking from the heart and showing sincerity in your words and actions. When you are authentic, your audience can sense your passion and conviction, which can be very persuasive. People are more likely to be persuaded by someone who is authentic and sincere. In order to be genuine in your approach to persuasion, it is imp...
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    A ARTE DA PERSUASÃO

    JAMES BORG

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