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Continuously track and analyze your results for improvement from "summary" of 80/20 Sales and Marketing by Perry Marshall
The essence of the 80/20 principle is about focusing on the few vital factors that really make a difference. When it comes to sales and marketing, it's crucial to identify the key activities that generate the most significant results. This means constantly monitoring and evaluating your efforts to determine what is working and what is not. It's not enough to simply set and forget your strategies; you need to be actively engaged in tracking and analyzing your performance. By continuously tracking and analyzing your results, you can gain valuable insights into what is driving your success and where there is room for improvement. This process allows you to make data-driven decisions that are based on real evidence rather than guesswork or intuition. It also enables you to adapt and evolve your strategies in real-time, responding to changing mar...
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