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People are easily influenced by their environment from "summary" of 100 Things Every Designer Needs to Know About People by Susan Weinschenk
The environment has a significant impact on people's behavior and decision-making processes. Our surroundings can influence us in subtle ways that we may not even be aware of. Everything from the colors in a room to the presence of other people can affect how we think and act. For example, research has shown that the color red can increase people's heart rates and evoke a sense of urgency. This is why many companies use red in their logos and advertisements to grab people's attention. Similarly, being in a crowded room can make us feel more stressed and less likely to take risks, while being in a quiet, empty space can have the op...
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