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Money triggers the brain's pleasure center from "summary" of Your Money and Your Brain by Jason Zweig

When you think about money, your brain doesn't just process it as a piece of paper or a string of numbers. It triggers a reaction in your brain that is similar to what happens when you eat a delicious meal or have sex. The pleasure center of your brain lights up, releasing chemicals that make you feel good. This reaction is part of our evolutionary history. Thousands of years ago, when our ancestors found food or other resources that helped them survive, their brains rewarded them with a burst of pleasure. This ensured that they would seek out those resources again in the future, increasing their chances of survival. In the modern world, money has b...
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    Your Money and Your Brain

    Jason Zweig

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