Start of NeXT from "summary" of Who Was Steve Jobs? by Pam Pollack,Meg Belviso,Who HQ
In 1985, Steve Jobs was forced out of Apple, the company he had helped start. He felt betrayed and hurt by the board's decision. However, Jobs didn't let this setback stop him. Instead, he decided to start a new computer company called NeXT, where he could continue his vision for the future of technology. Jobs wanted NeXT to be different from other computer companies. He focused on creating cutting-edge technology that would push the boundaries of what was possible. NeXT computers were sleek and powerful, designed to be used by students and academics. Jobs believed that technology could be a powerful tool for education and wanted to make a difference in the world. One of Jobs' main goals with NeXT was to revolutionize the way people interacted with computers. He wanted to make them more user-friendly and intuitive. To achieve this, Jobs developed a new operating system called NeXTSTEP. This system was ahead of its time, featuring advanced graphics and programming capabilities. Despite facing challenges and setbacks, Jobs was determined to make NeXT a success. He poured his heart and soul into the company, working long hours and pushing his team to innovate. NeXT computers were praised for their design and performance, but they struggled to gain a foothold in the competitive tech industry.- NeXT was not a commercial success. However, the company's innovative technology caught the eye of Apple, who eventually acquired NeXT in 1997. This acquisition brought Jobs back to Apple, where he would go on to lead the company to even greater success with products like the iPod, iPhone, and iPad. Jobs' time at NeXT may have been challenging, but it set the stage for his triumphant return to Apple and solidified his legacy as a visionary tech leader.
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