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Avoid cliches and jargon from "summary" of The Writer's Digest Guide to Good Writing by

Cliches and jargon are the enemies of good writing. They are like weeds in a garden, choking the life out of your prose. Cliches are tired, overused expressions that have lost their impact. Jargon, on the other hand, is specialized language that is only understood by a specific group of people. Both cliches and jargon are barriers to communication, making it difficult for your readers to understand and engage with your work. To avoid cliches, you need to be vigilant in your writing. Keep an eye out for any phrases that sound familiar or trite. Instead of relying on these worn-out expressions, try to come up with fresh, original language that will grab your readers' attention. By avoiding cliches, you can breathe new life into your writing and make it more engaging and memorable. Jargon is another common pitfall for writers. It can be tempting to use specialized language to impress your readers or show off your expertise. However, jargon often has the opposite effect, alienating readers and making your writing less accessible. To avoid jargon, try to explain complex ideas in simple, straightforward language. Remember that your goal as a writer is to communicate clearly and effectively, not to show off your vocabulary. In order to write well, you need to be mindful of the words and phrases you use. By avoiding cliches and jargon, you can make your writing more engaging and accessible to your readers. Keep your language simple and clear, and focus on communicating your ideas in a way that is easy to understand. By paying attention to the words you use, you can create writing that is both impactful and memorable.
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    The Writer's Digest Guide to Good Writing

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