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Focus on revenue generation over perfection from "summary" of The Toilet Paper Entrepreneur by Mike Michalowicz

Entrepreneurs often get caught in the trap of striving for an unattainable ideal, thinking that the perfect product or service will guarantee success. However, this mindset can stifle progress and delay getting to market. The truth is, while perfection is alluring, it’s revenue that fuels growth and sustains a business. Launching with a minimally viable product allows for immediate engagement with customers. This approach not only generates initial sales but also provides invaluable feedback. Entrepreneurs can refine their offerings based on real-world insights rather than hypothetical scenarios. It's about embracing imperfections and learning through iteration. Time spent obsessing over every detail can lead t...
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    The Toilet Paper Entrepreneur

    Mike Michalowicz

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