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Use humor and wit when appropriate from "summary" of The Sense of Style by Steven Pinker

Humor can be a powerful tool in writing, helping to engage and entertain readers while also making complex or dry topics more accessible. When used appropriately, humor can lighten the mood and create a connection with the audience. It can also serve to illustrate a point or drive home an argument in a memorable way. However, it is important to remember that not all situations call for humor, and it should be used judiciously to avoid distracting from the main message. Wit, on the other hand, involves a clever or amusing way of expressing ideas that can add depth and insight to writing. Wit can be a valuable asset in making a point effectively and persuasively. It can help to highlight contrasts, draw attention to contradictions, or reveal underlying truths in a way that is both entertaining and thought-provoking. Like humor, wit should be used sparingly and with careful consideration of the context and audience. Incorporating humor and wit into writing requires a delicate balance. It is important to be mindful of the tone and style of the piece, ensuring that the humor or wit enhances rather than detracts from the overall message. It is also crucial to consider the audience and the context in which the writing will be read, as what may be humorous or witty to one person may not be to another.
  1. The goal of using humor and wit in writing is to engage readers and convey ideas in a memorable and impactful way. When done effectively, humor and wit can make writing more enjoyable and accessible, fostering a stronger connection between the writer and the reader. By using humor and wit judiciously and thoughtfully, writers can enhance the quality and effectiveness of their work.
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The Sense of Style

Steven Pinker

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