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Focus on reader engagement from "summary" of The Sense of Style by Steven Pinker

The key to effective writing is to keep the reader engaged. This means writing in a way that is simple, clear, and coherent. By focusing on simplicity, you can ensure that your writing is easy for the reader to understand. This involves using straightforward language and avoiding jargon or overly complex sentences. Clarity is also essential in engaging the reader. This means being precise and unambiguous in your writing. It's important to avoid vague or confusing language that can cause the reader to lose interest or become frustrated. When your writing is clear, the reader can follow your arguments and ideas more easily. In addition to simplicity and clarity, logical sequencing is crucial for reader engagement. This involves organizing your ideas in a way that makes sense and flows naturally. By using transition words and phrases, you can signal to the reader how different parts of your writing are connected. This helps to create a more coherent and cohesive piece of writing. Consistency in tone and style is another important aspect of engaging the reader. This means maintaining a ...
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    The Sense of Style

    Steven Pinker

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