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Purposedriven companies outperform their competitors in the long run from "summary" of The Purpose Economy by Aaron Hurst

Purposedriven companies are those that have a clear and meaningful reason for existence beyond just making a profit. They are driven by a desire to make a positive impact on society and the environment, and this sense of purpose guides everything they do. This purpose not only inspires employees and attracts customers, but it also leads to better long-term performance. When a company is driven by a strong sense of purpose, it tends to attract and retain top talent who are passionate about the company's mission. This results in a more engaged workforce that is willing to go above and beyond to help the company succeed. As a result, purposedriven companies often have lower turnover rates and higher levels of employee satisfaction, which can lead to increased productivity and innova...
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    The Purpose Economy

    Aaron Hurst

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