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Business is fundamentally simple it's all about creating value from "summary" of The Personal MBA by Josh Kaufman

The core of business is straightforward: create value. At its essence, business is about providing something that people find valuable enough to exchange for money or other forms of compensation. This fundamental concept is the foundation of every successful business. Without creating value, a business simply cannot survive in the long term. Creating value can take many forms. It can be as simple as providing a product or service that solves a problem or fulfills a need for your customers. It can also involve offering something that improves their lives in some way, whether that means saving them time, money, or effort. Ultimately, the goal is to make your customers' lives better in some way, which in turn leads to them being willing to pay for what you have to offer. The key to creating value li...
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    The Personal MBA

    Josh Kaufman

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