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Understand the importance of visual hierarchy from "summary" of The Non-designer's Design Book by Robin Williams

Visual hierarchy is essential in design because it helps guide the viewer's eyes to the most important elements of a composition. When you look at a page, your eyes don't just randomly scan around; they follow a path based on the visual cues that are present. These cues can include things like size, color, contrast, alignment, and proximity. By manipulating these elements, you can create a hierarchy that makes it clear what the most important information is. One of the most basic ways to create visual hierarchy is through the use of size. Larger elements tend to grab our attention first, so by making important elements larger than others, you can draw the viewer's eyes to them. This doesn't mean that everything important has to be huge; it just means that you should be mindful of relative sizes and use them to yo...
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    The Non-designer's Design Book

    Robin Williams

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