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Design with purpose and intention from "summary" of The Non-designer's Design Book by Robin Williams

Design with purpose and intention is about more than just making something look good. It is about creating designs that have a clear objective and are created with a specific audience in mind. By designing with purpose and intention, you are able to communicate your message effectively and achieve your desired outcome. One key aspect of designing with purpose and intention is simplicity. Keeping your design simple helps to ensure that your message is clear and easy to understand. Avoiding unnecessary elements and clutter allows your audience to focus on the most important information, leading to a more effective design. Clarity is another important component of purposeful design. Your design should clearly convey your message and make it easy for your audience to understand. Using clear and concise language, as well as visual elements that support your message, will help to ensure that your design is effective in communicating your intended message. Logical sequencing is crucial in purposeful design. Organizing your content in a logical and coherent manner helps to guide your audience through the information and make it easier for them to follow along. By presenting your content in a logical sequence, you can help your audience to understand the information more easily and retain it better. Transition words and phrases are useful tools for creating a cohesive and flowing design. By using tran...
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    The Non-designer's Design Book

    Robin Williams

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