A clear vision and mission guide strategic decisions from "summary" of The New Strategist by Gunter Muller-Stewens
A clear vision and mission are essential for a company's success. They serve as a compass that guides strategic decisions and actions. When a company has a clearly defined vision and mission, it provides a sense of direction and purpose for all employees. This clarity helps employees understand what the company stands for and where it is headed. Strategic decisions are crucial for a company's long-term success. These decisions often involve risks and uncertainties, and having a clear vision and mission can help mitigate these risks. When faced with tough choices, leaders can refer back to the company's vision and mission to ensure that their decisions are aligned with the overall goals of the organization. ...
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