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Leverage technology to improve sales effectiveness from "summary" of The New Strategic Selling by Robert B. Miller,Stephen E. Heiman,Diane Sanchez,Tad Tuleja

In today's fast-paced business environment, leveraging technology is essential for improving sales effectiveness. Sales teams can no longer rely solely on traditional methods to reach their targets - they must embrace technology to stay ahead of the competition. By harnessing the power of technology, sales professionals can streamline their processes, enhance their communication with customers, and ultimately drive more sales. One key way technology can improve sales effectiveness is through the use of customer relationship management (CRM) systems. These systems allow salespeople to track their interactions with customers, analyze data to identify trends, and tailor their approach to each individual client. By having all relevant information at their fingertips, sales teams can make more informed decisions and better understand their customers'...
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    The New Strategic Selling

    Robert B. Miller

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