Demonstrate credibility and expertise in your industry from "summary" of The New Strategic Selling by Robert B. Miller,Stephen E. Heiman,Diane Sanchez,Tad Tuleja
To succeed in selling, it is crucial to establish yourself as a credible and knowledgeable expert in your industry. Clients are more likely to trust and do business with someone they perceive as competent and trustworthy. This requires building a solid foundation of expertise and demonstrating your understanding of the industry landscape. One way to demonstrate credibility is by staying informed about the latest trends, technologies, and developments in your field. This shows clients that you are dedicated to staying current and relevant in the industry. Additionally, sharing relevant insights and thought leadership can help position you as an expert in your field. Another important aspect of establishing credibility is having a track record of success. Clients are more likely to trust someone with a proven history of delivering results. Highlighting past successes and showcasing testimonials from satisfied clients can help build trust and credibility with potential customers. It is also essential to be transparent and honest in your interactions with clients. Being open about your capabilities and limitations can help build trust and credibility. Clients appreciate honesty and are more likely to trust someone who is upfront about what they can and cannot deliver.- Demonstrating credibility and expertise in your industry is essential for success in selling. By staying informed, showcasing past successes, and being honest and transparent, you can establish yourself as a trusted expert in your field and build strong relationships with clients.