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Look for companies with a competitive advantage from "summary" of The Intelligent Investor Rev Ed. by Benjamin Graham

When seeking out investments, it is crucial to focus on companies that possess a competitive advantage. This advantage allows the company to maintain its position in the market and generate sustainable profits over time. Companies with a competitive advantage are able to outperform their competitors and deliver superior returns to their shareholders. One way to identify companies with a competitive advantage is to look for those that have a strong brand presence. A well-known and trusted brand can give a company an edge over its competitors, as consumers are more likely to choose products or services from a recognized brand. This can lead to higher sales and increased market share for the company. Another characteristic to consider is a company's cost advantage. Companies that are able to produce goods...
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    The Intelligent Investor Rev Ed.

    Benjamin Graham

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