Sustaining innovation momentum over time from "summary" of The Innovator's Solution by Clayton Christensen,Michael Raynor
Maintaining innovation momentum over time is crucial for companies seeking to stay ahead in today's fast-paced markets. The challenge lies in not only generating new ideas but also in sustaining the momentum of those innovations over the long term. This requires a strategic and disciplined approach to innovation, one that is focused on continuously improving and building upon past successes.
One key aspect of sustaining innovation momentum is the ability to scale successful innovations across the organization. This involves not only replicating what works but also adapting and evolving those innovations to meet changing market demands. Companies must be able to leverage their existing capabilities and resources to drive growth and create sustainable competitive advantage.
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