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Cognitive dissonance theory explores the discomfort that arises from holding conflicting attitudes or behaviors from "summary" of The Handbook of Social Psychology by Daniel Todd Gilbert,Susan T. Fiske,Gardner Lindzey
Cognitive dissonance theory examines the discomfort that arises when individuals hold conflicting attitudes or engage in behaviors that are inconsistent with their beliefs. This theory suggests that people are motivated to reduce this dissonance by either changing their attitudes or behaviors to align with one another, or by justifying their inconsistencies through rationalization. When individuals experience cognitive dissonance, they may feel anxious, stressed, or even guilty. This discomfort pushes them to seek ways to restore consistency and harmony within their beliefs and actions. For example, if someone who values honesty finds themselves lying in a situation, they may experience discomfort due to the inconsistency between their belief in honesty and their behavior of lying. One way individuals may reduce cognitive dissonance is by changing their attitudes to match their ...
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